The Davids vs Goliaths of Online Video
Okay. I gave myself a 15-minute “time out” to reflect on why I have a difficult time wishing success upon the Hulu.com and Strike.tv. models — and a new one I found this morning called Heavy.com. And...
View ArticleTop YouTube Stars Convene “The Station”: A Modern Brat Pack & YouTube YouTopia?
It’s the hottest thing on YouTube since Susan Boyle did the “Evolution of Dance.” But you won’t find it covered on television, there’s no press release, and virtually no online or print articles...
View ArticleShayCarl Missing From YouTube’s Most-Popular Page. Fans Terrified.
In news that shocked regular YouTube viewers, creator “Shaycarl” is not on today’s “most-popular” page. Shaycarl, a radio disk jockey turned full-time YouTube star, has been on a rapid rise in...
View ArticleViral Social Rule #249: Be Careful How You Treat People on Your Way Up
One day during one of the west-coast YouTube events I got a call from one of my YouTube friends Eddie. He hates when I call him Eddie because he goes by TheMightyThor1212, and using the name Eddie...
View ArticleShaycarly
We watch iCarly nonstop. Me an the four kids. And we watch Shaycarl, and Shaycarl watches us. Even babytard, see? Now Freddy (Nathan Kress) from iCarly met Shay this week. That’s so weird, huh? We’re...
View ArticleThanks for the Book Plug, Rhett & Link, Shaycarl and Others
While I’m blogging about people who read my Beyond Viral book, I’d like to thank Rhett & Link for the product placement. Aren’t they cute? They called it an “insightful tome,” and not just because...
View ArticleGentle Promo in Daily Videos
One of the benefits of having a daily vlog channel (see definition below), is you can drop in subtle product placements or promotions for friends — but still do proper sponsored videos on the core...
View ArticleYouTube Star (ShayCarl) Proves Fat Drives Subscriptions
Shaycarl (on left with author) ate cheesecake for 3 weeks to gain 12 pounds for his new roll on DailyFiberFilms. The result? Better acting range and comedy. What happened when an obscure comedy troupe...
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